Portrait Gallery Media Experience
"Kitchen," Distiller's Home
Bottling House Media Production
Warehouse Barrel Interactives
Tasting Bar
Retail Area

Maker's Mark Visitor Experience

In 2007, Solid Light completed the transformation of the Maker’s Mark Distillery experience, creating a fresh and surprising new face to accommodate its ever-growing popularity.

The "Distiller's Home," re-designed as the ancestral home of the colorful Samuels Family distilling dynasty, provides guests with an immersive experience as they open drawers and scrapbooks to discover family heritage, answer the antique telephone, or listen to an old time country radio show.

The real surprise? Visitors can "speak" with the talking portraits of Bill Samuels, Sr., his wife Margie (who revolutionized the family brand), their son, and other members of the famous family.

A multi-screen video production in the Bottling House takes visitors into the bottling experience, revealing scenes impossible to view without the video. The upscale ambiance of the tasting and retail area reinforces the brand’s top-shelf status and visitors can even dip their own personal bottle in Maker’s Mark’s signature red-wax for a one-of-a-kind memento.